# Building

> “Well done is better than well said.” — Benjamin Franklin

John Zettler's operating record, most recent first. Dates are month and year; “Present” means the role is current.

## [Kraken](https://www.kraken.com)

- **Senior Director of Product, Payward Services** · Aug 2026 – Present
  Payward Services is Kraken's crypto infra platform for enterprise (services.payward.com).
- **Director of Product, Earn** · Jun 2025 – Jul 2026
  Earn covers all yield-bearing products: staking, stablecoins, DeFi, and Opt-in Rewards.

## [Coinbase](https://www.coinbase.com)

- **Group Product Manager, DeFi** · Jan 2025 – May 2025
  Borrow & lend stablecoins, with superior rates powered by onchain DeFi protocols.
- **Group Product Manager, Staking** · Jan 2023 – Mar 2025
  Staking lets customers earn interest on the crypto they hold (coinbase.com/earn).
- **Product Lead & CoFounder, cbETH** · Feb 2022 – Jan 2023
  cbETH is a liquid staking token for Ethereum: yield without lockups (coinbase.com/cbeth).
- **Product Lead, Commerce & Asset Hub** · Mar 2020 – Jan 2022
  Coinbase Commerce is a crypto payments processor; Asset Hub was the front door for asset issuers.

## [AngelList](https://www.angellist.com)

- **Advisor, Crypto** · Aug 2021 – Jan 2025
  Advised the CEO and Head of Product as a cryptocurrency subject matter expert.

## [Rare Art Labs](https://johnzettler.com/work/rare-art/)

- **CoFounder, CEO, Head of Product** · Feb 2018 – Feb 2021
  R.A.R.E Art was an early NFT marketplace for limited-edition digital art on Ethereum.

Case study, as Markdown: https://johnzettler.com/work/rare-art.md

## [Commandiv](https://johnzettler.com/work/commandiv/)

- **CoFounder, CEO, Head of Product** · May 2015 – Feb 2018
  Commandiv was the 1st combined crypto & stock-trading platform for US investors.

Case study, as Markdown: https://johnzettler.com/work/commandiv.md

## SeaStone Capital Management

- **Hedge Fund Investment Analyst** · Aug 2013 – May 2015
  SeaStone Capital was a long/short hedge fund focused on global equities & options.

## Morgan Stanley

- **Investment Banking Analyst** · Jun 2011 – Jul 2013
  Completed a 2-year analyst program in the Global Power, Utilities, and Clean Tech Group.

Fuller detail: https://www.linkedin.com/in/johnzettler/

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This page for people: https://johnzettler.com/building/
More by John Zettler, for agents: https://johnzettler.com/llms.txt